The Star Tribune documented the movement that gave HICH its opening: Minneapolis rideshare drivers — frustrated with Uber and Lyft's treatment of workers — began organizing to build their own alternatives. The article captured drivers not just waiting to see what the platforms would do, but actively taking steps to control their own economic futures.
Key Facts from the Article
The piece provides essential context for understanding why Minneapolis became a hotbed of rideshare innovation in 2024. The driver community here, heavily composed of East African and Somali immigrants who had built careers on the platforms, had both the motivation and the organization to move quickly when the opportunity presented itself. The Minnesota Uber/Lyft Drivers Association was central to coordinating that effort.
HICH launched into exactly this environment — a driver community already primed to try something new, already convinced that the old model wasn't working for them. The Star Tribune's co-op coverage is part of the same story that led to HICH's August 2024 launch.
"The workers are the most important people in this business. Without drivers, there are no rides. They deserve ownership, not just access."
The organizing spirit behind the Minneapolis driver movement, as covered by the Star TribuneThis is a summary. The full article — including additional context and reporting — is available on the Star Tribune's website. Note: some content may require a subscription.
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